Barbershops are a lot of times wound up in bookings and need help sorting them out. They are also usually struggling with fierce competition in the salon services market. A tool that can deal with both if you use it right is an online barbershop booking system. In this blog post we will talk about the reasons why and online booking software can help your barbershop business. Let’s dive in.
Keeps Schedule Organized
When you are a growing business, the number of your bookings is rising and you have to keep up with them in an organized manner. An online scheduling software will let your customers book an appointment easily. It will send you daily recaps every morning for you to catch up on any new appointments or cancellations. You will be able to change your schedule when needed, too. Timeslots can be deactivated on the website beforehand so that you don’t have to message everyone who booked an appointment that didn’t work for you.
Collects Bookings Data
A good barbershop booking system collects appointment data for you every month. It sends you a report based on which you can find out if your business has problems and where exactly they are rooted.
Besides being able to find and solve your business’ downsides, you can use this report for targeted marketing. Find out who your base audience is after analyzing the report, think of what their interests might be and do social media marketing using this information.
Monthly reports give you very valuable insight and can help you greatly with growing your barbershop business.
Lets You Attract Customers With Promos
Once a report shows you what your least popular time slot is, come up with an offer to drive traffic to them. Advertise offers via your social media profiles so that more people get interested and start using your services.
Another thing you can do is find out who your most loyal customers are and send them special offers or loyalty packages. Not only will you keep them happy but also make them more inclined to recommend your service to their friends and family.
Takes Payments Online
A barbershop online booking system comes with an online payments feature. This way of monetizing your services is considered very important by the majority of clients nowadays. It’s easy, fast and highly secure if the tool is chosen well. It will also help you attract those customers that value convenience a lot. You just have to make sure the tool you choose is well-build and can withstand third-party cyber attacks.
This concludes our 4 reasons why an online barbershop booking system can be of great use to your brand. All of them are quite important and can change the course of your business path for the better. What you have to do is find a tool of great quality and set it up in the right ways. Try to find and implement all the useful features of the tool and optimize your business strategy.